The Impact of Planning on the Performance of Start-Up Companies
Ahmed Ali Abdulhamid Khudair presented his research on the impact of planning on the performance of start-up companies at the Gate Academy celebration. Here's the translation of his article:
Title: The Impact of Planning on the Performance of Start-Up Companies
Introduction
Planning has become a hallmark of contemporary life. Every nation striving for a better future adopts planning as a policy to guide its path and benefit from it. The world's need for planning has intensified as its means of livelihood have become more complex, intertwined, and multifaceted. This extends to educational planning as a fundamental and effective element in processes of progress, development, and enhancing individual efficiency.
Strategic planning is a managerial tool used by organizations to carry out their work more effectively by focusing their energies and ensuring that all employees are moving towards the same goals. Additionally, it involves evaluating and adjusting the organization's direction in response to environmental changes.
Organizations need strategic planning when aiming to achieve long-term goals while adapting to external and internal environments and influential stakeholders in strategic decisions. Strategic planning involves the organization preparing to embrace an idea and then undertaking a series of important steps, including defining the vision and mission, studying the external and internal environment, leading to defining the organization's strategic position and identifying strategic alternatives.
Strategic planning is the main path or course chosen by the organization among various alternative paths to achieve its goals in uncertain conditions and risks, based on the organization's expectations of plans and paths with whom it deals or affects its interests.
Significance of the Study
This study derives its significance from clarifying the concept of planning and its impact on the performance of start-ups. The study may yield results that can contribute to providing recommendations and suggestions for managers and owners of start-up companies to help them use the most appropriate leadership style to achieve their set goals. This study can be considered as a source for researchers and scholars who want to learn more about planning for start-up companies and may serve as a starting point for researchers and enthusiasts to conduct further research in this field.
Study Objectives
The study aims to:
- Define the concept of planning
- Define strategic planning
- Define the business model
- Define performance
- Define start-up companies
Methodology
The study relies on the descriptive-analytical method to present information, especially in extracting results, in addition to analyzing some texts related to start-up companies and their strategic planning.
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